Traffic is the main blood stream of an online business. If you are not driving traffic, there will be no impressions. Without impression, there will be no sales. without sales, there will be no income. Therefore, it is always utmost important for webmasters or bloggers to learn the secret of driving traffic to their website.

There are alot of ways to drive targeted traffic to a site. note that it is "Targeted Traffic". It would not make very good sense that your website is about ladies fashion and your visitors are soccer fanatics. They probably would not even stay longer than your next blink of an eye. So, the key is, not to only drive Zoom in, targeted traffic to your site so that you get a higher chance of making a sale from your site.

As mentioned, there are numerous ways to drive traffic to your site. It varies from PPC, Articles, Blogs, Emails, Referrals, Traffic Exchange, List etc. There are tons of other ways which I can give you here but let us discuss about the Core Reason of what brings traffic or more importantly, "Targeted Traffic" to your website.

First off, why do people use the internet ? Reason being, to searchfor more information on a particular subject. Being in the "Information Age", information is being transfer to and fro the countries with a click of button. So, what is the keyword ? - Information

People look the internet or information to address a certain problem or issue. People search the internet to find out more on a particular news or topic. In this era, time is always an issue and people want fast, direct solution to their problem. They therefore do not spend hours in the libary looking for information but rather through a click of button.

If people are looking for answers, and if you are the one who is able to provide them with no- nonsense & straight forward solutions, people will appreciate what you are providing them. If you can keep provide valuable content in your site to address people's concern, people will keep coming back to your site.

For a dog lover who finds countless information on how to care and groom her dog from your site, wouldn't she want to keep coming back to your site to "learn more" about what she can do for her dog ? For a travel fanatic who loves travelling so much and if you can provide him with all the countries information, sights, transportations etc, wouldn't he keep coming back to your site when he needs to plan his next destination ?

So, the basics of the basics, "Valuable Content".

Some may ask, what's in for me ?

First, not only are you able to attract "loyal visitors", you are also building a relationship with them. With relationship comes trust. With trust, comes sales. Although that is another topic altogether, This is and will always the universal law of sales. People buy you !

Moreover, for giving valuable content, here is some Bonus you will get "unexpectedly".

- Your Search Engine and Alexa ranking will go up because of the high value you provide in your site as well as the number of visitors who frequent your site. In other words, you will get more traffic when people search the search engine for a problem.

- You get unexpected visitors from your 'loyal visitors' who recommends or refer their friends who share the same interest with them. This could become viral and.. again, more traffic, more relations, more sales.

- Other bonus includes: people wanted to backlink you, subscribe to your post through rss and so on and so forth. In the long run, that only again, creates endless and endless stream of traffic to your site, Automatically !

Start giving quality content and you will experience the benefit in the long run.

The simpliest form of Internet Marketing is simply Affiliate Marketing. That is to say, you can make money off the internet EVEN if you do not have your own product, website, list etc.

I have mentioned in one of my articles that the wealth creation formula is Leverage. So likewise, the keyword to succeed in Affiliate Marketing is, leverage !

So How does leverage have to do with Affiliate Marketing ?

Build A List: The most important thing you always have to note is to build a list. Alot of people misunderstand that you need to have your own product to have a list. The question to ask is, if you have given so much time and effort to advertise and drive traffic to promote a particular product, would you want to do the same again when you need to promote a new product in the coming months ?

If you have build a successful list of 2000 subscribers in 6 months. When you wish to romote a new product, you can go back to your usual marketing method togenerate more customers and also simply send a recommendation to your 2000 subscribers of which, they are already potential buyers. This is call, recycling your list and you are leveraging your efforts which you have done for the first product.

Endless Traffic: Why do you advertise ? Because you want to bring interested people to your page. Because you bring them to our site, it also means you have a chance of making a sale. As such, the law of averages applies. If your conversion rate is 30%, you will make 3 sale for every 10 person who visited your site.

Now, you can leverage on getting endless traffic on sources like ezines, email advertisment, forums etc. You see, the medium is already there for you. These are the place people will go to either to read up an article or participate in a forum discussion. Your ad/link is there for as long as the medium is there. Therefore, you are leveraging on mediums that is already well known and visted by many, thereby increasing your chance of free traffic.

There are other ways of getting endless source of Free Traffic from the web. You heard it right, free traffic if you are work on a budget.

Joint Venture: Now, you have endless traffic to your site, which continues to build your list. Once you have a decent list, you can even seek to ask for joint venture with other people or gurus of your niche market. So now, you use your list to "exchange" their list, in one way, its leveraging on his efforts in the past and he is leveraging your effort. One way or the other, both of you win in the trade off.

The good thing is, now you have new subscribers from his list after you made a new sale. That means that you now have a bigger customer base and not only did you earn a decent amount from your last Joint Venture, you hve just give yourself a bigger chance of a bigger pay cheque in your next product !

There are alot of other ways in which you can use to bring more success into your online business. Some of which are found in Ewen Chia's Auto Pilot Profits which I highly recommend as good read for everyone who wish to succeed in Affiliate marketing. There are in fact tons and tons of information which you can use on your online business

The key point is again, Leverage. No matter what you are doing, if you can instaill leverage into your business, you are in fact building a future or business in a "less effort, more money" theory.

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